Business process: Pharmaceutical companies carry out their sales through sales agents. Provide their service vehicles, laptop, mobile phones. The task of a commercial agent to regularly visit pharmacies, clinics, hospitals, and to promote the company's products. Than active salesperson, the higher the sales. Sales agent is acting on the basis of targets agreed with the assigned to it as an office manager. Assignments include a list of objects that must attend a salesperson and a schedule for their visit.
Problems: Difficult to control the activity of real sales agent. Conclusions about the results of its operations are made on the basis of its own reports. The only objective indicator is the level of sales in the area of responsibility of the agent. But often the situation arises where sales are not too different from the average by a combination of circumstances, and not through the activity of the agent. With the active work of the sales would be higher.
Solution: On company installed GPS-tracking system "Teletrack", which allows real-time tracking of moving vehicles and report on compliance targets and their actual implementation.
The effect of the introduction:
- Control of working time. It turned out that a number of sales agents and 50% of the time did not go out and do not engage in professional activities;
- Control of job completion Automated reports on assignments objectively possible to obtain information about the performance of its office manager jobs, specify the actual time spent on their performance and, consequently, a more optimal schedule them in the future.
- Milaage control. Satellite monitoring system allows you to accurately measure the vehicle's mileage, and share travel-related professional activities and trips for personal reasons. It is possible to reduce fuel costs, which company reimburses dealers.